by Caila | Nov 12, 2024 | Technology & World News
Even brands that people associate with gaming are new to in-game advertising. Earlier this year, Sony Electronics promoted its INZONE line of gaming noise-canceling earphones with its first in-game advertising campaign. The advertisements targeted Saudi Arabian gamers...
by Caila | Nov 11, 2024 | Technology & World News
A mother of three survived a terrible bear attack in which the animal concealed herself under leaves so it could later eat her. In 2015, Natalya Pasternak and her dog, along with her 80-year-old friend Valentina Gorodetskaya, went to the woods to gather birch sap when...
by Caila | Nov 11, 2024 | Technology & World News
Following years of concentrating their Roblox budget on custom brand activations, marketers are now focused on the platform’s programmatic advertising potential. While Roblox studios see this as a positive development that will benefit everyone, they also expect...
by Caila | Nov 8, 2024 | Technology & World News
The distinction between influencers and creators is a topic of ongoing discussion in the creative economy and the advertising industry. There are now more methods to distinguish between the two sorts of talent as the business develops and captures a larger portion of...
by Caila | Nov 8, 2024 | Technology & World News
TikTok says it will challenge Canada’s national security ban on the app in court, but users shouldn’t be concerned just yet. The Canadian government declared on Wednesday that TikTok’s operations in the country will be banned following a thorough...
by Caila | Nov 7, 2024 | Technology & World News
Several studies have accused Roblox, a popular gaming platform geared at preteens, of failing to implement strong kid safety procedures, exposing them to dangers such as grooming, explicit content, and violent or abusive stuff. In a significant modification to its...